G-Shock is a brand of tough and durable watches manufactured by Casio, a Japanese electronics company. The name "G-Shock" stands for "Gravitational Shock" and was coined to represent the watches' ability to withstand gravitational forces and resist shocks and impacts.G-Shock watches are known for their rugged construction and robust design, making them popular among outdoor enthusiasts, sports enthusiasts, military personnel, and individuals seeking a reliable timepiece. The watches are specifically engineered to withstand harsh conditions and extreme environments, offering exceptional durability and resistance to shocks, vibrations, water, and magnetic fields. Show Less